How to Change Things When Change is Hard 2016 Nonprofit Summit Will Offer Training

FREDERICK, MD – January 22, 2016: Back by popular demand, the 2016 Nonprofit Summit will offer nonprofit executives, staff, board members, susanheathhays.resizedand volunteers a day-long training focusing on the rational and emotional elements of change. The Nonprofit Summit will be held on Tuesday, March 22, 2016, at The Claggett Center in Buckeystown, Maryland, from 7:30 a.m. to 3 p.m.

Based on the bestselling book Switch: How to Change Things When Change is Hard, by Chip Heath and Dan Heath, keynote speaker Susan Heath Hays will introduce tools designed to help make positive organizational changes. Ms. Hays, who has more than 20 years of experience building individual and organizational capacity, will discuss the two different systems that psychologists have determined rule the mind - the rational mind and the emotional mind – and how these compete for control. The Heath’s research delves into why lasting change is hard to come by, and provides techniques that will make change successful with positive, and often dramatic, results.

Attendees will learn concepts for affecting change, and through group exercises, will practice the techniques during the event. Each attendee will also receive a complimentary copy of the book, and book club meetings will be organized as a follow-up to the event for attendees to discuss their progress and share ideas and successes.

To register, visit Registration fees are as low as $50 per person, when staff registers with a volunteer. Breakfast, lunch, and an ice-cream social are included in the registration fee. In addition, each registrant will qualify to win a $1,000 unrestricted grant from PNC Funds at the Community Foundation. (registrants must be present at the time of the drawing to win). Seating is limited to 120 registrants.

Vendor exhibit opportunities are available to companies and organizations that provide services to nonprofits. Please visit the “Vendors” tab at

The 2016 Nonprofit Summit is sponsored by The Ausherman Family Foundation, PNC, The Community Foundation of Frederick County, United Way of Frederick County, Maryland Nonprofits, and Helen J. Serini Foundation.


  • 312 East Church Street
  • Frederick, MD 21701
  • phone: 301-695-7660
  • fax: 301-695-7775
  • This email address is being protected from spambots. You need JavaScript enabled to view it.
  • Directions to Our Office